Ever heard of HappyBaby.com, How’s My Nanny Doing, or Bloom Inc.? They may not be international, but they are prime examples of a business sector that has one of the biggest impacts on family budgets.

HappyBaby.com caters to the nutritional needs of kids. Inspired by the recent fears of worried parents looking to avoid child obesity, this company provides healthier, organic foods for newborn babies, which sell for about 3.30€ for a package of 12 servings.

Modern parents, who live in a not-so-perfect world, have hired the services of How’s My Nanny Doing to protect the welfare and insure the quality service of childcare for their toddlers. This company licenses strollers and provides a platform to rate nannies on the quality of their service.

Looking for an alternative to your traditional wooden high chair that has been in the family for generations? How about

purchasing the latest in baby furniture from Bloom Inc. Their best-selling high chair only costs a modest 285€.

These days parents are willing to spend anything on their kids. That means anywhere from 20€ haircuts at Cozy’s Cuts or their equivalent, or buying the latest McClaren buggy or stroller for a measly 250€.

What about kid’s perfumes? Does your child wear perfume? Mine does. But the question is, are you willing to spend another 20€ for a fragrance produced by Frenchmaker Kaloo, which makes high end designer clothing and fragrances for children.

Whether or not you live in Europe, America, Asia, Africa, etc., the cost of kid’s clothing is another outrageous expense. Kid’s outfits that use limited amounts of textile or cloth go for anywhere from 15€ for t-shirts to 120€ for a stylish dress coat. If that weren’t enough, many of these designers also sell their special line of clothing for pregnant mothers who require especially tailored fabrics to suit their figures.

Do your kids have breakfast meetings? Mine don’t. They are too busy working out at The Little Gym. While this may sound like a fairy tale, this is an actual franchise which serves toddlers on a daily basis ages four months and up. They receive special physical education in sports, martial arts or even dance for a reasonable 10-15€ per session.

Even if you are not the most modern parent, it seems nearly impossible to avoid the cost of Dodot diapers, Chicco pacifiers, and the like. Maybe there is room in the market for a low cost children’s food and accessories franchise right here in Spain. Food for thought…

(This article was inspired by a report by John Tozzi of Business Week Online, November 13th entitled “They’re Making Money From Your Kidsâ€?)

The cost of children’s food, clothing and necessities is very expensive. Clothes for hundreds of euros, shoes and even haircuts for 20-30 euros. But parents spend the money.